Agustin Wijaya's Design Blog: Packaging & Merchandising Design : Exercises

09/04/18 - 30/04/18 (Week 2-7)
Agustin Wijaya (0327453)
Packaging & Merchandising Design

Exercises

Lectures

Week 2
1. Packaging Design

Week 3

2. Packaging Design : The Insights

Week 4

3. Box Styles

4. Corrugated Box Styles

Week 6

5. Blister Packaging

Instructions

DIELINE EXERCISE – 10% (Week 4) Construct box design dieline using Adobe Illustrator or Adobe InDesign. Choose any product as reference for the box design. Analyze the product dimension and sketch the idea of the box dieline. You will cut the dieline using laser cut machine to construct the box. Bring along a product and your choice of MATERIAL (paper, cardboard, acrylic, etc.) for the exercise.

THERMAL FORMING – 10% (Week 7)
Thermal forming is one of many techniques that can be used as package design. Its purpose is to hold, protect and to display any product. Bring along few A3 transparency sheet and small items with no sharp end (small toys, padlock, etc.) for the exercise.
Exercises

Week 2

Packaging Analysis

We were tasked to be in pairs to conduct a packaging analysis based on the criteria above. Paired up with Hesti, we compiled our analysis on the powerpoint slides below.

Week 3
Mr Shamsul asked us to form two different groups and discuss among each other about types of packaging and its purposes. This include the study of primary, secondary and tetiary packaging. I, Vinessa, Jacky and Jason formed a group as our discussion is attached below.

Week 4
This week's exercise is where we to construct box dieline of that should reflect the item that we have selected. Having scarf as my selected item, I decided to go on for a 'drawer box' packaging.

Then I constructed the dieline in Illustrator.

After having trials and errors on the laser cut printing, I finally made it! (yay) yet, due to the unsuitable material that I had, the outcome didn't come out as nice.

I decided to re-print the dieline with a thicker and suitable material to make it more presentable.

It turned out better, but still not there - Sir. Shamsul told me that I should get a cardboard and to wrap it when it comes to rigid boxes. Yet he told me to just keep that in mind as I submitted the work.

Week 7
Following the dieline exercise, Sir Shamsul conducted another exercise which is thermoforming exercise. We were tasked to bring an object of our choice and began experimenting. My objects were whistle and cat "figurine" in cardboard.

I came up with two variations of the thermoforming, one is the one that sticks to the cardboard, and another one is the one that slides on the cardboard. One of the variations done altogether with Hesti's (most left) and Kahyee's (most right).

the one that sticks. (1)

the one that slides. (1)

the one that slides. (2)

Reflection
I find that the exercises conducted was overall fun! I am exposed to many new things on packaging and it helped us to get used to it when it comes to our projects too - e.g dieline constructing in our second assignment. I also get to be more aware to material selections through the trial and errors that has been made, e.g materials for rigid boxes to even thickness of plastic sheets that should be used when it comes to thermoforming. It was a good experience indeed.

Book
Packaging & Dielines 2 : The Designer Book of Packaging Dielines by Design Packaging Inc

Following the dieline exercise, I decided to have a further reading on how many other dielines has been done and experimented. As went through, these are the one of the ones I find interesting.